logo

The Rules of Leadership in Creative Industries Are Broken.

So, let's rewrite them, shall we?

It’s time to redefine leadership on your terms and create the impact your vision deserves.

Dear Creative Leader,

I want to celebrate you, and everything you’ve accomplished to become the leader you have. 

You didn’t step into leadership because it was easy.  

You stepped up because your vision demanded it.  

You’re here to create something transformative, right? 

Something that matters.

Now, stop me if I’m wrong… 

But I have a feeling that somewhere along the way, your leadership role lost its shine.

I know the fire is still there, but now it feels like you’re putting out flames instead of lighting sparks.  

Your emotional fuel tank is running low.  

And most days? You’re juggling artistic brilliance with organisational chaos, trying not to drop the ball or lose yourself in the process.  

If this sounds familiar, it’s because this is a recurring theme in creative organisations.

No one’s saying out loud, but ultimately: 

Traditional leadership frameworks are broken, especially in the creative industries.

Burnout isn’t a badge of honour. Hustle isn’t a measure of worth.  

And if someone tells you to work harder instead of smarter, feel free to tell them where to shove that advice because it’s not helping anyone right now.  

Instead, it’s time to do things differently. 

Think: Lighter.  

Not by giving less of yourself, but by giving your best self.  

That’s why I created the Lighter Leadership™ Approach.

This Isn’t Your Average Executive Development Program. This Is a Long Overdue Revolution in Creative Leadership.



Let me be clear: I’m not your guru.  

I’m not here to give you stale leadership hacks or cookie-cutter consulting advice so you can check boxes and collect badges.  

And I’m definitely not here to teach you how to “lean in” while burning out. 

What I *am* here to do is get you back to who you really are:    

A bold, visionary leader with the emotional intelligence to match.

A creative powerhouse who knows how to lead without losing yourself.

Someone who’s not just surviving leadership, but thriving in it.

Lighter Leadership™ isn’t surface-level strategy content.

It’s deep, transformative work designed to help you reclaim your confidence, clarity, and creative spark. This is about rewriting the leadership rules in ways that actually serve you and your team so you can build a organisation, business or mission that thrives without sacrificing you. 

Here’s what I know for sure:


> You’re overstretched, overwhelmed, or just plain over it.  

> You keep saying “yes” when you want to scream “HELL NO.”  

> Leading a creative team feels more like triage than transformation.  

> You’re so busy showing up for everyone else, you’ve forgotten how to show up for yourself.  

> But deep down? You know you’re meant for something more.

Here’s what YOU need to know for sure:

It’s not your fault.

Leadership in the creative industries is designed to feel heavy. The expectations are outdated. The support systems are nonexistent. And you’ve been told to grin, bear it, and grind through on hustle alone.

But we’re not doing this here. Not anymore.

"Vicki helped me to have more confidence in my decision making..."


"The obstacle that Vicki supported me to navigate and overcome was saying no to an exciting and somewhat prestigious opportunity that I had thought I wanted, but when it came to it, it wasn’t the right time for many reasons.

Vicki helped me to have confidence in my decision making and trust my body’s reaction to the choice. She also helped me be less afraid of saying no to opportunities generally…Feeling more empowered to say no and set clear boundaries helped me value my time, energy and what I said yes to much more clearly.”

Alison Thomas - Choreographer & Producer

Hi, I’m Vicki, founder of Lighter Leadership™ and your biggest ally in rewriting the rules of leadership in creative spaces.


For over 20 years, I’ve been at the forefront of the creative industries. I’ve led award-winning organisations, built vibrant teams, and navigated the highs and lows of leadership in spaces where creativity meets complexity. I know the pressures leaders face in the arts: balancing bold visions with endless demands, all while staying true to themselves.

Here’s what I’ve learned: The system so many of us lead in is broken.

Burnout is normalised. Hustle is celebrated. And leaders are expected to do it all, often at great personal cost. I’ve been at breaking points in leadership. I’ve seen the cracks firsthand. And I knew there had to be a better way.

That’s why I created The Lighter Leadership™ Approach. 

It’s a human-centred approach that flips outdated leadership norms on their head. It’s about clarity over chaos, emotional intelligence over ego, and sustainable success over burnout. It’s about helping creative leaders, like you, build professional systems that thrive without losing yourself in the process. 

My work isn’t about quick fixes or rigid formulas. It’s deep, transformative, and tailored to YOU. Together, we’ll strip away what’s not working, tap into who you really are as a leader, and design a style of leadership that feels solid, freeing, and completely aligned.

The creative industries need leaders who dare to lead differently now more than ever. Leaders who show up authentically and inspire those around them to thrive.  

If that’s what you’re ready to create, I’m here to guide you every step of the way.  

Let’s make it lighter. Let’s make it work. Because that’s what leadership is meant to feel like. 

Multi Layer Image
Multi Layer Image


Lighter Leadership™ answers the question you didn’t realise you were asking.


Deep down, questions like: 

What if leadership didn’t have to be so damn hard? (It doesn’t.)

What if there were somebody I could go to for confidential support and guidance? (There is. Hi, I’m Vicki.)

What if I’m not alone in feeling this way? (you’re not) 

Here’s what working with me feels like: 

> Waking up knowing you have the energy, clarity, and strategy to tackle your day.  

> Having a creative vision so clear, it lights you up instead of wearing you out.  

> Finding the confidence to lead with guts *and* grace.  

> Fostering a team culture that feels delightful to be part of, instead of soul-sucking drama.  

> Actually enjoying your role as a leader, because it finally feels aligned and focused, not awkward and forced. 

"I'm experiencing new opportunities daily and loving them."


"I was mentally blocked in regard to my personal aspirations and confidence as a woman.

I have now stepped on to my path of greatness, I have found my confidence in believing in myself and I'm experiencing new opportunities daily and loving them.

Vicki, Thank you for your time, thank you for listening.”

 Selma Nichols - Award Winning Casting Director & Founder of Lookslikeme.co.uk

I Work With Leaders, Directors and Executives Who Are Done With Being Drained of their Creative Lifeforce.


So I’m talking to YOU right now if:

> You’re tired of playing by leadership rules that don’t work for you.  

> You’re ready to stop feeling like the “fixer” and start leading with purpose.

> You know there’s a sharper, lighter way forward, you just don’t know what it looks like yet.  

> You’re craving clarity, conviction, and a leadership style that finally feels like you.

You're not in this alone.

And there are currently three ways I can help:

First: start with my podcast.

Every month, I record a reminder to help you remember who you are and how your leadership strategy can evolve into its greatest form yet. 

Cost: £Free

Then: Book onto my next available workshop. 

I run monthly online workshops as part of a program to help you integrate Lighter Leadership™ into your work so you can move further, faster with your organisation.

Cost: £25 per workshop

Finally: Apply for the Lighter Leadership™ Sprint

Perfect for leaders ready for change, but not another overwhelming program! This 1:1 sprint provides expert guidance & 28 days of support to help you make real progress.

Cost: From £350 per 4 weeks

"...quite literally changed my life."


"Vicki! You have walked with me on my journey to my new season.

Your wisdom, encouragement and inspiration has quite literally changed my life." 

Pauline Mayers - Artistic Director, The Mayers Ensemble

You deserve to feel lighter.

This isn’t just about levelling up with light, it’s about stepping out of the shadows that are holding you back.

The creative industries need leaders who can meet the moment without breaking under the pressure. 

Leaders who know how to show up whole in their role.   

This isn’t just another leadership development program. It’s a movement that starts with you and ends with the freedom to lead your way.  

Your journey begins here and now.

What's your first step going to be?

Check out the latest episode and catch up on everything you might have missed so far!

Click below to find the next available session. New Workshops monthly.

Book a call with Vicki to figure out if a Sprint or Private Coaching is right for you.


"Vicki EMPOWERS, INSPIRES and AWAKENS..."


"Agreeing to have a mentor was one of the best decisions I made but actually having Vicki Igbokwe-Ozoagu as my mentor, guiding and helping me find myself, is what has put me in good stead.

They say to motivate someone is to enthuse an interest in an individual but to empower is to gift someone with the tools to enable them to convert their interests into reality.

Vicki EMPOWERS, INSPIRES and AWAKENS the greatness in people, and I have been so lucky to have such a force of love and support helping me, help myself become the woman I am destined to be.

Vicki Igbokwe-Ozoagu, you are THE BEST!"

Sitsofe Attah - Founder, Sitsofe Wellness

Copyright 2025 © Vicki Igbokwe-Ozoagu. All Rights Reserved.

Created with 🤍 and POWER by Coach Kym